Natasha Zinko is a London-based fashion collection known for its bold, genre-defying aesthetic and commitment to sustainability, diversity, and authenticity. Founded by Natasha Zinko, a Central Saint Martins graduate, the label challenges traditional fashion narratives through gender-fluid collections that encourage self-expression and individuality.
Originally from Ukraine, Natasha first earned a law degree before moving to London in 2006 to study Art & Design at Chelsea College of Arts. Finding the program creatively limiting, she transferred to Central Saint Martins, where she graduated with honours. What began as a passion project — creating custom pieces for friends — quickly evolved into an internationally recognised label, officially joining the British Fashion Council’s London Fashion Week calendar in June 2015. VIPs include Charli XSX, Beyoncé, BurnaBoy, Dua Lipa, LaLisa, Jenny, Travis Scott and many more who request custom looks
Today, Natasha Zinko is stocked by some of the world’s most influential retailers, including Maxfield, Selfridges, WRHS13, Addicted, GR8, ICON, and The Webster. The brand’s distinct visual language plays with contrasts — high and low, masculine and feminine — creating a unique take on unisex fashion. Her demi-couture jewellery line reimagines iconic symbols in 18-carat gold with precious stones, blending whimsy with luxury.
Sustainability is woven into the fabric of the brand: from using deadstock materials and upcycling overstock, to eliminating printed invitations, Natasha Zinko operates on a closed-loop production model aimed at reducing waste. The brand’s commitment to diversity and authenticity is not a marketing strategy, but a foundational ethos.
The Natasha Zinko universe extends beyond fashion with the WRHS13 AN NZ SPACE — a hybrid concept multi brand store and wellness café located at 17 Brewer Street in Soho, London. Stocking Natasha's namesake collection alongside ReadyMade, SAINT MXXXXXX, FreeCity and G-Shock. Offering matcha, gluten-free, dairy-free, and sugar-free options, the space reflects the same disruptive, conscious spirit that defines the brand.