GASANOVA

  

GASANOVA is a brand of ready-to-wear apparel born in Donetsk, Ukraine.

Inspired by iconic fashion figures and reminiscent of modern-day aristocracy, GASANOVA's signature aesthetic is a delightful blend of class and effortless elegance, with an exciting twist. Far from being minimalist, GASANOVA embraces bold colours, textured materials, and even rhinestones. Striking a balance between casual everyday wear and stand-out party styles, the brand prides itself on exceptional quality and a unique interpretation of seemingly classic pieces. GASANOVA suits, designed with meticulous detail and professionalism, are luxurious staples in both men's and women's wardrobes. The brand's iconic line of crystal-adorned gowns and accessories is designed to ensure one stands out in any crowd.

Established in 2013 by Elvira Gasanova, the brand began with just two team members – the designer herself and a skilled seamstress, to ensure top-notch garment production. Their initial collections, rich with intricate hand-made details, served as a hands-on training ground for the designer. "When I first started designing a collection, I was nervous about not being able to independently design and sew, but then I realised that my role is as much creative as it is practical. The key is to assemble a talented team who understands my vision," reflects Elvira Gasanova.

Proudly made in Ukraine, GASANOVA is a staunch supporter of local production and is committed to sustainable development. Over nearly a decade, the brand's pieces have found their way into the wardrobes of thousands of GASANOVA girls, including celebrities such as Gigi Hadid, Kourtney Kardashian, Toni Braxton, and Paris Hilton, to name a few. GASANOVA and its unique style have been mentioned in top-tier publications such as The New York Times, Daily Mail, Vogue, Harper's Bazaar, W Magazine, ELLE, Marie Claire, and Glamour.