Born from a British mother and an Indonesian father, Jacqueline has a special cocktail mix of a background that shaped the designer she is today. Jacqueline Loekito label was founded in 2012 after she graduated from University for the Creative Arts, UK. Focusing on genderless clothing - sharing clothing from one wardrobe between men and women is her main vision. Red and pink are the main two colours of her collection, as she wanted to popularise these colours for both genders. After finishing her Master at the Institute of Fashion Design FHNW HGK, she decided to continue working and living in Basel. She has a passion to make Switzerland more colourful and daring.