DESIGNER NAME: Ekaterina Demidova
BACKGROUND: Born in Moscow, Ekaterina has lived between different cities and countries for most of her life. A London College of Fashion graduate, she trained with Alexander McQueen and Giles.
SIGNATURES: “Each scarf has a border with poetry.”
TRADEMARK PIECE: “A wearable trendy item with poetic writing and captivating visuals.”
COLLECTION: “The ambiguity of a scarf as an object, and my recent travels.”
WHAT MAKES LONDON WOMENSWEAR SO EXCITING? “For me it’s the mix of fresh ideas with the established ones. London is a very encouraging city; its cosmopolitan creativity is unique.”
WHAT ARE YOU LISTENING TO IN YOUR STUDIO? “At the moment, David Bowie ‘Heroes’.”