Application Form

The Designer Showrooms Application Form – February 2018

Please note this form will time out after 2 hours
Please punctuate your entries and do not use BLOCK CAPITALS
* required fields

Brand details
Brand name *
Designer details
Designer name/s
First name *
Surname *
Gender *
Direct tel *
Direct email *
Design training *
What is your Ethnic Group? *

Under the definition in the 1995 Disability Discrimination Act, do you consider yourself to be disabled?*

If Yes give details
Designer 2 (if applicable)
First name
Direct tel
Direct email
Design training
What is your Ethnic Group?

Under the definition in the 1995 Disability Discrimination Act, do you consider yourself to be disabled?

If Yes give details
Company details
Company name
(If different from brand name)
Address line 1 *
Address line 2
City *
Postcode *
Country *
Office tel *
Mobile tel *
Email *
Twitter handle
Facebook handle
Instagram handle
PR Agency
Ethical and Sustainable working practices
Do you consider your company to be:
Ethical (in reference to workforce e.g. ethical working practices through your supply chain):
Sustainable (in reference to processes and materials e.g. sustainable working practices through your supply chain):
If so, please describe in what way (max 250 words):
Please upload four images from your AW17 collection to support your application
* Please note that images should be less than 1MB and be of JPG or PNG format.
Main merchandise category: (must mark one of these) *
Stand Size
Designers should take a minimum of 4 sqm

Please outline the size of stand that you wish to book at the exhibition (sqm):
Details of your business activity
Please confirm whether your business is a small or medium-sized enterprise (SME) based in one of London’s 33 boroughs. The category of micro, small and medium-sized enterprises is made up of enterprises which employ fewer than 250 persons and which have an annual turnover not exceeding €50m, and/or an annual balance sheet total not exceeding €43m.
I confirm our business is an SME (as described in the above statement) *
SME Status: Please specify if your business is owned in whole or in part, by another larger organisation. Yes it is, No it is not. *
Are you a sole trader? *
How many employees do you have?
(please include yourself)
Full Time (Min. 30 hrs) *
Part Time *
Has your business been trading or registered at Companies House for less than 1 year? *
Length of time in business (years) *

The sqm fee charged is based on your annual turnover therefore please do give accurate figures. We will do random spot checks. Please note that any financial information given in this application will be treated confidentially.

The banding for the rates is as follows:

Emerging Rate: £0-£30,000
Standard Rate: £31,000 - £199,000
Established Rate: £200,000 +

Annual Turnover (£) - Year ending 15 *
Annual Turnover (£) - Year ending 16 *
Sales (£) *
Cost of Sales (£) *
Gross Profit (£) *
Margin (£) *
Other income (sponsors, collaborations or consultancies) (£) *
Annual Turnover (£) - Year ending 17 (projected) *
Type of manufacturing *
Country of manufacturing
Do you have an e-commerce website? *
If yes, what is the percentage of sales coming from e-commerce compared with stockists? *
If yes, what platform do you use? (e.g. Word Press, Shopfy etc.) *
Do you have an accountant? *
Are you registered in China? *
Sales activity
Price range (Wholesale in £ Sterling) *
( Minimum ) ( Maximum )
UK sales agent
Overseas sales agent
Previous exhibitions in UK
1. Exhibition name
2. Exhibition name
Previous exhibitions overseas
1. Exhibition name
2. Exhibition name
Stockists * Please note that we may check details given below
Do you have an own label UK shop *
If Yes please provide address
Store name
Store address line 1
UK Stockists
Please list all (Store Name)
International Stockists
Please list all (not whole address ie Name, Country)
Future plans for the business*

Entries must be no more than 250 words
Terms and conditions